Showing posts with label Fathers' Day. Show all posts
Showing posts with label Fathers' Day. Show all posts

Monday, June 4, 2012

JC Penney's Gay Dad Ad for Father's Day... make that "Fathers' Day"


The ad features “real-life dads Todd Koch and Cooper Smith with their children, Claire and Mason," and reads:

First Pals: What makes Dad so cool? He’s the swim coach, tent maker, best friend, bike fixer and hug giver — all rolled into one. Or two.


Pretty awesome.

And even more laudable, since the company got a lot of flack (and a boycott called against them) for signing Ellen DeGeneres as a spokesperson back in February of 2012.

Back in 1997, after Ellen's character on her sitcom came out as a lesbian, JC Penney's did pull their advertising from the show in response to anti-gay-equality pressure.

It's great to see how things are changing for the better.

Namaste,
Lee

ps- I found out about this via LGBT Authors.